The process of properly representing our clients involves a close “team player” relationship. The process can be summarized as follows:

  • Identifying client objectives and determining the right neighborhoods and properties for site selection that match these objectives.
  • An exhaustive analysis of each of the target neighborhoods to determine availability, competitive advantages, demographics, trends, and costs per square foot.
  • Determining a short list of selected targeted sites
  • Detailed analysis of pros and cons of each site
  • Site selection
  • Lease negotiations leveraging Gavios Realty’s exhaustive knowledge and experience
  • Follow up and analysis 6 months and 12 months after store opening



While working closely with the Client, the Gavios Realty team develops a comprehensive and customized marketing plan for each property. This involves close cooperation with the Client under the following process:

  • Property evaluation. Determining property improvements to maximize
  • Determining ideal targets (i.e. classes of trade) for the retail property
  • Developing marketing materials
  • Execution of Marketing Plan
    • Outbound marketing to hundreds targeted retailers (based on selection of ideal targets) via in-person visits, telephone calls, email marketing, and mail campaigns
    • Distribution of marketing materials to 2,000 + NYC brokers every 14 days (generally Email marketing)
    • Distribution of marketing materials to 2,000 + active retailers every 14 days (generally via Email marketing)
    • Advertising on multiple websites, including CityFeet, Loopnet, PropertyShark, Costar, Xciligent, and others.
  • Fielding of all inquiries and offers
  • Monthly reports to client summarizing all inquiries and store showings
  • Negotiating and drafting of counter offers
  • Development of Term Sheet as a basis of drafting Lease



Opinion of Value
Competitive Analysis and Pricing Analysis of Retail Property
Valuation Analysis of Retail Business
Special Project Consulting Services
Expert Witness Reports


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